Archive for October 1st, 2009

Top SEO Rankings Through Competitive Analysis, Backlinks

Top SEO Rankings Through Competitive Analysis, Backlinks

Competitive SEO keyword analysis is a proven way to acquire the strong backlinks that are making your competitors achieve top search engine optimization (SEO) rankings. Here is a solid strategy to increase your online presence and build high search rankings for your website.

The concept is based on the current fact that the most important factor in your organic (non-paid) search engine rankings is the quality of links from other sites (backlinks) that point to your website. This is particularly important in Google rankings. Yahoo and Bing count the actual website content more, but all of the top 3 search engines consider backlinks a major factor in achieving high search engine rankings.

Baseline Before You Start

It is important that you can gauge the results of your efforts. Before you start an Internet marketing campaign (that’s what this is) you need to baseline your current state of affairs. We recommend using tools like Statcounter or Google Analytics to measure your traffic. You also want to do initial counts of your backlinks and rankings for your selected keywords. Ideally at least every week you’ll update the numbers in a spreadsheet so you can see how your efforts have paid off.

So, how to get quality backlinks?

Competitive Analysis

1. Do a Google search for the keywords you want to be found by ? that you think will convert into the best conversions.
2. Make a list of all of the top competitive sites.
3. Do a backlink search for each of the top competitive sites and see where their backlinks are coming from. SEO Elite automates the search for backlinks for one company, and IBP (Internet Business Promoter) does it for several at once. Some of the backlinks are nofollow and some are just unattainable. Focus on the strong SEO backlinks that you can acquire, and that are highly ranked in terms of Google PageRank (higher is better) and Alexa ranking (lower number is better).
4. Go to these sites and get the same or similar backlinks.

Backlinks

Here are some proven methods to get high-quality SEO backlinks that will provide top seo rankings:
1. BLOGS ? when you have the list of highly ranked sites some of them will be blogs. Verify that the blog does not have nofollow in the links by looking at the code of links for previous posts. If the anchor links are not nofollow then place a comment using your keywords as your name. Do this regularly, and if you have employees have them do it daily also. Here are lists of dofollow blogs at forums.digitalpoint.com.
2. FORUMS ? If a backlink is a forum, have employees create accounts there. Create a signature that has links to your website. Sometimes their terms of service require that you post several times ? like 10 or 30 ? before your signature shows in your postings.
3. Have everyone post intelligent solutions to postings placed by people with problems pertinent to your industry.

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5 Ways To Improve Alexa Ranking And WHAT NOT TO DO

Here are the four worthless tricks that most people tend to use to increase their Alexa rank. As I suggested in my last post on Alexa, Top 5 Proven Ways To Improve Your Alexa Rank really works in the new Alexa 2008. Putting a widget such as below is the best method I?ve found so far that boosts your Alexa.

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However, I wonder why people use these useless tricks with hopes to increase their Alexa ranking.
Let me tell you one more time, these are useless tricks and does not help you at all in increasing your Alexa ranking.

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1. Installing Firefox Extension That Reloads Web Pages
The extension for Firefox named ReloadEvery reloads web pages at a certain time period on user?s direction. I?ve found many people were using this to increase their page views, hopefully thinking Alexa would count towards their Alexa ranking. Unfortunately, this doesn?t work at all because multiple requests for the same URL on the same day by the same user counted as a single pageview by Alexa. And if you?re using Google Adsense, consider your account to be banned!
2. Install Alexa Redirect Plugin for WordPress
Installing Alexa Redirect Plugin for Wordpress will edit all your internal blog links to add the ?Alexa redirect? prefix, i.e., http://redirect.alexa.com/redirect?
However, let me tell you one thing, this doesn?t work on persons who does not Alexa toolbar installed. Far worse than that, it will completely destroy your internal linking structure of the site. In addition, there is no solid proof that using such will increase Alexa?s traffic ranking.
3. Install Alexa Toolbar on Several Computers in Your Local Area Network and Set Your Site as Your Homepage
Yes, this one?s a bit tricky. I?ve seen many people recommend ?bribing? cyber guys to put their website as homepages. However, since they share the same IP address, all the page viewed will be counted as only once a day!
4. Using An Alexa Auto Surf
Alexa auto surfs may work for new sites with terribly low Alexa ranking, but it seems as soon as Alexa discovers people using Auto Surf programs, the website ranking will cease to improve! In addition, if you?re using google adsense, you may get into trouble!
So are you wondering how to increase Alexa Ranking?
I could not stop wondering about how this Alexa system works when even after getting 757 visitors (increased web traffic) on July 4, 2008, my Alexa graph showed that I had less-to-insignificant traffic, irrespective of June 23 Alexa graph, which showed much more traffic with just 149 visitors! Here is my graph of Alexa web traffic.

My Alexa Data Till July 16, 2008

I immediately started working to find my answers. As I started digging more to this matter, I found it interesting that Alexa web traffic does not actually measure the actual amount of visitors but a mere number of users who visits the site with ?Alexa toolbar installed.? I guess that explains my question of inaccurate Alexa graph.

Unfortunately, advertisers and ad networks use this Alexa rank and Alexa web traffic to relate the worth of a link, and hence, Alexa ranking is important to everybody who are considering site monetization.

So, how do we improve our Alexa rank?

Here are my ?Top 5 Proven Ways To Improve Your Alexa Rank.?

Top 5 Proven Ways To Boost Your Alexa Ranking

1. Install Alexa Toolbar: Since Alexa actually measures traffic from various users who use Alexa toolbar, doesn?t it make sense that you should also install Alexa toolbar in your browser? Yes, and in fact setting your blog as your homepage and loading it every day does help improve your Alexa rank to some extent. (However, constantly reloading your pages every minute/hour etc. won?t help you further increase your Alexa rank as Alexa counts a unique IP address once a day only).

Alexa Certified Site Stats for http://www.enfotainer.com

2. Put Alexa Rank Widget On Your Website: If you put Alexa Rank Widget on your webpage (like above), Alexa can more accurately rank your site as it can collect traffic information of all those visitors as well who do not use the Alexa toolbar!

3. Encourage Others To Use Alexa Toolbar: You will notice an immediately boost in your Alexa ranking immediately if you can encourage your loyal site visitors such as friends, webmasters, etc. to use the Alexa toolbar.

4. Use Alexa Redirects: I have found positive results with Alexa redirects. You can leave a redirected Alexa URL in blog comments, forum signatures, etc. with your site name as anchoring text. Instead of using http://www.enfotainer.com, all you need to do is redirect the webpage using http://redirect.alexa.com/redirect?www.enfotainer.com.

You can use this Alexa redirection in internal linking system as well, but be warned that it is said such redirects ?may? have a negative impact on building internal and external links. So use it at your own discretion. (Also of note, this redirect will also count a unique IP address once a day so again clicking it multiple times won?t help at all.)

5. Concentrate On Bringing Webmasters Traffic: This might make less sense but my logic is since many webmasters already have Alexa toolbar installed in their browser, if you can anyhow attract webmasters to visit your site, then you?ll really notice a big jump in your Alexa ranking. You can attract more webmasters to visit your site simply by joining webmasters forum or writing contents related to webmasters (such as writing on SEOs and SERPs), etc.

So what do you think of Alexa Ranking? Have you tried increasing your Alexa Rank by any of these methods? And if you tried this, did you notice any increase in your Alexa web traffic?

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Golden SEO Tips For Precious Search Engine Submission

Search Engine Submission is the very first critical step for any webmaster to submit a newly created website directly to major search engines to drive quality and organic traffic. There are various promotional techniques, but search engine submission is often seen as a way to promote a website. To give a boost to your website, Website Promotion and Search Engine Optimization is always needed. The SEO consists of various important elements, but this article will specially focus on the first step ?Search Engine Submission?.

Basically, there is no need to submit your site to the major search engines like Google, Yahoo and MSN as their crawlers, spiders and bots find most of the websites on the Internet by themselves. There are two primary reasons why you should submit your web site or the web page to a search engine. The very first reason is to add a newly created website as the webmaster would not wait for a search engine to crawl them or to discover them. And the second reason would be to have a web page updated in the particular search engine.

Significance of Major Search Engines

The five major search engines listed below are like the Local Yellow Pages book, whereas the yellow pages only consists of listings in your area, but a search engine contains much more as it offers world wide reach. Each of these search engines uses robots or spiders to crawl the web to discover the new websites or webpages to index in their database. Basically, search engines are driven by keywords which are implemented in your website content, meta-description and meta-keywords as this is what a surfer types in the search box to find the information they are looking for. As the keyword optimization and link popularity plays a vital role in getting your site to rank well, similarly manual submissions is important as well.

Golden SEO Tips for Major Five Search Engines Submission:

Yahoo and Google

Yahoo and Google are the two most important and widely used search engines on the world wide web. Since, without any doubt, Google is the most popular, Yahoo is often consider as the best. When making a search in both the engines, the one thing you will notice that, Yahoo provides you a wide results Google looks over. Though, both engines should get top priority for search engine submission. If you don?t want to miss the huge benefit of huge traffic, you must submit your site to these two search engines.

Bing ? Powered by Microsoft

This is a relatively new option, Bing is a search engine developed and powered by Microsoft itself. In a very less time it has become as popular as Google and Yahoo, getting your web site listed in Bing is equally important as it has acquired the third highest rank amongst the other search engines on the web. Generally their web crawler, MSNBot, can find most pages on the Internet but still if you don?t want to wait then you can simply submit your site by using their Submit Url Page.

Lycos

Lycos is little bit different from other search engines as it is a combination of a search engine and online directory, quite similar to Yahoo. Normally, after submitting your site to Lycos, it takes around four weeks to have your site listed. Lycos search engine spiders typically perform their crawl schedule every four weeks, if you submit just before the next scheduled crawl, you may get listed fairly soon.

Looksmart

Looksmart is a search engine that specially focuses on commercial advertising. This search engine is rising very quickly as more webmasters realize the benefit of online advertising. The only dowside of Looksmart is that your site submission will cost you a pretty bucks along with a lengthy waiting period. Looksmart is good for non-profit organizations as they can submit their for free.

Northern Light Search Engine

This search engine is becoming more popular as it indexes all new website submissions in just about 3-4 weeks. The Northern Light is completely free and extremely easy to use and submit.

While submitting your site to these five search engines, just ensure that the description you submit is no longer than 24 words. As well as avoid using HTML tags and descriptions that can be consider as marketing terms. These submission won?t guarantee you top ranking on Google, but will definitely get you some great exposure for your web site.

Read More Article: Golden SEO Tips and Top Ranking On Google

For important things to know about the topic of internet marketing - please make sure to read this site. The time has come when proper information is truly within one click, use this chance.

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