Archive for November 25th, 2009

Writing Good Articles - Article Submission Tips And Writing

It is no secret that a good way to gain publicity and visitors for your website is to submit articles on quality sites. At the same time I strongly believe that submitting your articles on sites which share the same niche (or category) as yours is a better way to indicate search engines about the category of your article. For example it does not make a lot of sense to publish an article of travel or tourism on a finance website or a technology blog. The visitors of a travel website are likely to be in a mindset of vacation ideas, hotels, airline deals, events and travel attractions. Now if a visitor comes across your article on a travel site, it not only provides a reference link back to your website but most important the person is actually interested in that niche.

We will briefly put together a few points which one should consider while submitting their articles. We have selected travel niche as an example for these article writing tips.

1. Basic strategy of writing articles:
Your article should be written in simple English and easily understandable my most users. It does not need to be too long but usually recommended no little than 300 words, preferably more around 500 words. Clearly state what the travel article is about, use short paragraphs and bullet points. Always provide true facts, good or bad. Consider using use numbers and figures in the text in your articles wherever applicable.

2. Title:
Always use good attention-grabbing titles which not only contain your main keywords, but also give the brief idea to the users that what your travel article is about.

3. Keyword density:
Well if your article is about New York tourism then we recommended that you should have it in your title and multiple times in the body of your article. There are several free tools available on the internet to evaluate your article’s keyword density.

4. Link to your site:
If you have a website, then you should certainly provide a link back to your site, if this article is about a section inside your site then consider giving the inner link over your homepage.

5. Bookmark your article with Sites: Once submit travel article and it is published you should consider it book marking using Delicious, Reddit, Digg and Stumble upon. Since these are social bookmark sites, this will also deliver significant traffic to your website. Similarly subscribing to the RSS feed using sites like bloglines and netvibes has similar advantages.

6. Write often: People and search engines are always looking for new articles. You will not only have more links pointing back to your site but also real organic traffic.

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How To Link To Your Website When Writing Articles

However, you must know how to link to your website properly to get the full benefits of linking. If you don?t link properly, they could kill your marketing efforts.

Often times, many writers make the same mistakes. They put typically try to send someone to their website directly from their article. In the resource box, they provide a raw link with the URL of the website. Below is one of the biggest mistakes that an author can make:

?If you enjoy shopping find out how you can get cash back from your online shopping. Visit us at http://www.myayopahstore.com Click here now!?

Most often, writers will use the same generic resource box in all or their articles, no matter the topic of their writing. Unfortunately, because they use this resource box, the wrong way, they get very few benefits from their writing efforts.

Writers must understand that in order to rank high in the search engines for a keyword phrase, that the most important factor that will allow them to achieve their goal is having links from external websites using this keyword phrase linking to the writer.

If hundreds of websites say that your site is talking about Shoes, even if the keyword ?shoes? is not on your site, search engines will believe the majority.

When a searcher enters ?shoes?, search engines will for sure show your website. This has been proven numerous times, you can try it yourself:

Open http://Google.com and enter the following query: ?worst president? without the quotes. Have a look at the #1 website (http://www.whitehouse.gov/president), the text ?worst president? doesn?t exist in the page at all!

This tactic is so powerful that if you spent enough efforts into it, you could redirect people looking for Wendy?s to the Mc Donald?s website!

It?s VERY EASY to create useful links. Take the example of someone promoting a website about ?shopping online?.

1. The first thing to do, is to use this keyword phrase or some variations of this keyword phrase in the anchor text of your link. If you?re not familiar with HTML, it is done like that: This HTML code creates a link like: Anchor Text

2. Then in the resource box, you have to use as many related terms as you can because search engines, especially Google, take the surrounding text into account.

Take a look at the resource box below for this article. There are several links to the website using related keyword phrases. The surrounding text is also using related terms, even if they are not links, they will help the search engines and tell them what your website is talking about. Creating such resource boxes when you submit your articles to article directories will increase ten folds the benefits of your links.

Another important point is to use different resource boxes and different anchor texts each time you submit a new article. Don?t waste your writing efforts because of a poor linking strategy! Use this tactic right now and be amazed by the results.

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Article Marketing And Website Traffic

Article marketing is an ideal way to improve your website traffic without expending too much energy. All you need do is to write a few decent articles, and your traffic will increase significantly.

The writing must be relevant to the topic or niche of your website, or at least the page that you intend to direct traffic towards. That is one tremendous advantage that article marketing has over most other traffic building programs: you can direct the traffic to whatever page on your site you wish.

This is done by means of your author?s resource box, that is an area set aside by most article directories for a few words about yourself and a link or two back to your website. That link need not be only to your home page, but can be to any page on your site that you choose. The page you choose, however, must be relevant to the article you have written. You don?t send a reader to a page on octopi if you have just written an article about giant squid or turtles.

One mistake that many authors make is to fail to understand what is allowed in the resource box, sometimes called a bio. Some allow HTML and others don?t. Some allow links and others don?t. If you are not allowed a link to your site then there is little point in providing a directory with a free article. Don?t use these sites, and there are several of those that I have come across. Some directories do not provide a resource box, but allow you to add a few words with your url at the end of the article.

It doesn?t matter, as long as you are allowed to provide a link back to your website. You then get a one way link to your site, but even better in many cases, you also get traffic from people that like your writing and click on your link to visit your website for more information. Depending on the topic of your article, and how you submit it, that can be a massive short-term jump, or a steady stream over a longer period. The ideal is a combination of each, but that depends on your submission strategy and how many versions of your article you submit.

The versions matter, because if you can produce a few versions and submit different versions to different groups of directories, then you will get better results. That is because after a while, the search engines will begin to detect that a number of article directories, and other websites, have the same content (your article). They will then begin to drop some of these from their listings as being less relevant, and this will continue theoretically until there is only one directory or site with your article on it.

So make the best of it and submit it to as many article directories as possible for a quick burst of traffic, then write others to keep it going. Rather than write four versions of your article for four sets of different search engines, you are better writing four articles, each to be sent to all the search engines. That works better because I have tested it.

Article marketing can be used to increase your website traffic, but you can maximise that increase if you use the directories and your articles intelligently.

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Writing Articles Can Be A Profitable Business

In the world of today, job satisfaction scores over most other factors. They are less inclined to become cogs in the wheel if they can help it. Moreover, one can do so much more today. The growth in the field of communications has opened up many opportunities. More and more people have begun to give up their day jobs in favor of more flexible work-from-home routines. The unprecedented rise of the Internet has been one of the major factors that have made this possible.

Among the groups who are benefiting from this expansion in communication are writers. The world of magazines and ezines are a vast area is open to all. In fact, anyone who can string a decent sentence together can now think of seriously think of writing professionally. These days, anyone can become a writer with a little investment and a certain degree of writing skill. Of course, it is not be all that easy when you are starting out. But once one does, the money will just keep coming in.

Marketing one’s skills becomes very important if one is looking to rake in the profits by writing articles. If one is planning to send articles to a bunch of magazines, it would be prudent to study the magazines and understand their specific styles. Having done that, one can commence writing articles that would appeal to those styles. Look at the case of someone who has to write about a spot of historic importance. His approach will certainly differ based on whether the article is intended for a business magazine, a travel blog, or a tourism website.

Writers must have the objective of selling the articles. One must write articles that will encourage more and more readers to go through them. Being able to place good content within the framework of a well-written article is a skill that writers need to develop.

Writers, in general, must bear in mind the fact that they have to write regularly if they want to improve. Practice makes perfect, and the more one writes, the better the writing becomes. It is advisable to read books and editorials that will broaden one’s horizons. It is necessary to be familiar with a large number of concepts so that if you required to write on some unusual topic, the idea will not be too difficult.

At the same time, one must learn to edit one’s own work. Typing errors are a fact of life. A single mis-type can change the meaning of a sentence. A spelling mistake might make the reader get the impression that the writer is incompetent. Thus, before attaching and mailing an article, it becomes essential to read through it thoroughly. Even a cursory proof-read could help one cull out a number of errors. Remember, when selling an article to a client, one must make sure that it is completely free of errors. To ensure that, one can also invest in some of the editing software that may be found quite readily.

Now, online writing may not result in a windfall. A client who needs a number of online articles is not likely to pay more than a small fraction of what an offline magazine might pay for an article with a similar word count. However, there is far more certainty if you are writing for the online world. The delays that are part and parcel of the offline magazine world are few and far between in the world of the Internet. One may not get a huge sum of money for a single article. However, one might manage to get paid a decent sum for a large number of articles. Also, most online articles are relatively short in length and tend to not require intensive research. Thus, a writer who is fairly quick can make quite a bit through this mode.

Another issue is being credited for the articles that one writes. Getting a byline may not be an option for amateurs. In fact, one might have to start out by ghostwriting for someone else. Even so, the point is that one is being able to hone his/her writing skills and receive payment for it. With time, one should be able to establish one’s credibility as a writer. Then, getting a byline might just be a cakewalk.

A large number of such writers start off by subscribing to some of the many freelance writing sites. This may prove useful in the case of someone who is unfamiliar with the working. Additionally, it is a good idea to acquire a website of one’s own from which one can carry out one’s article writing business. It is likely that the start will be slow, but writers have to keep trying. Once the offers start trickling in, and one starts producing good articles, there is no looking back. You could even hit the big time pretty soon.

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